+86 769-8127 0118
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In 2005, Mr. Xu founded Shenzhen SoundMAGIC Technology Development Co., Ltd., and subsequently registered the trademark "SoundMAGIC" in Shenzhen, Hong Kong, Taiwan, the United States, Japan, Europe and other places. Shenzhen SoundMAGIC Technology Co., Ltd. is an innovative enterprise integrating audio product design, research and development, production and sales. The main products include in-ear headphones, professional HiFi headphones, Bluetooth headphones, game headphones, the machine of decoding and amplification to headphones, wireless speakers and other high-end products.
As a pioneer in the domestic headphone industry, SoundMAGIC is the only Chinese headphone brand that is widely recognized overseas so far. The products of SoundMAGIC sell well in China, the United States, Britain, Germany, South Korea, Japan, India and other dozens of countries and regions around the world. SoundMAGIC has high popularity and influence overseas, especially in Europe and the United States. Many classic products are highly praised by《WHAT Hi-Fi》 and《Stuff》, the two famous industry magazines in the world, and have repeatedly won the "Best Product of the Year " awards.
For more than ten years, SoundMAGIC has been keeping to the brand purpose: providing high quality audio products with extreme cost performance to customers. In the future, SoundMAGIC will stick to its original faith, spare no effort to promote to the reform and innovation of the industry to make a contribution, and bring better products and services to the majority of video and audio fans.
Brand Positioning："SoundMAGIC" represents the highest cost performance.
Brand Concept：Good brands are built up by the accumulation of time and oral communication，quality products and service for customers is the way to win.
Operation Philosophy：Quality first, customer first.
Enterprise Mission: Original product design, pursue perfect quality, provide cost-effective quality audio products.
Enterprise Vision: Create a world famous brand "SoundMMAGIC".
Core Values: Sincere and trustworthy, diligent and pragmatic, brave and innovative, development enterprising , the pursuit of perfection, quality first.
Shenzhen SoundMAGIC Technology Development Co., Ltd. was established and registered as the trademark of "SoundMAGIC".
The company fully improved the design, research and development, manufacturing and sales system, and completed the upgrading and transformation.
SoundMAGIC first headphones sold overseas received a four-star recommendation from the influential magazine <WHAT Hi-Fi>.
The brand "SoundMAGIC" was registered globally, and the company's business began to develop globally.
SoundMAGIC PL11 headphones was recommended 5 stars by the world famous magazine <Stuff>.
SoundMAGIC Technology Development Co., Ltd. set up its HongKong office. The overseas market is developing rapidly, and distributors are all over the world.
SoundMAGIC PL50 was recommended by <Stuff> for five stars and became a best-selling type.
SoundMAGIC E10 was awarded as 'Best In-Ear Headphones Under £40' by <What Hi-Fi>for three years.
SoundMAGIC E10S was awarded as "Best In-Ear Headphones Under £50" by What Hi-Fi for 2 years.
SoundMAGIC E10C was awarded as 'Best In-Ear Headset Under £50' by < WHAT Hi-Fi >
SoundMAGIC E11 was recommended by < Stuff > and < WHAT Hi-Fi >" with five stars, making it a hot selling myth again.
SoundMAGIC launched the HP1000, the first closed HiFi headphones with a unique design and an open listening sensation.
The SoundMAGIC E11C has been awarded the "Best In-Ear Headphone under £50" by What Hi-Fi for two years.
+86 769-8127 0118
+86 755-8831 6487
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